Privacy Policy

Last Updated: 12/05/2023

The Advanced Manufacturing Lab (AM Lab) provides an extensive array of services to both existing customers and potential clients, aimed at facilitating the manufacturing process of their parts and assemblies. These services grant them the opportunity to conveniently acquire the required parts and assemblies directly from AM Lab (“Customer”). The AM Lab has a network of third-party manufacturers capable of performing manufacturing services on The AM Lab’s behalf (“Partners”) to which the AM Lab strategically designed to support and optimize their manufacturing operations through various services and software. Customers and Partners (collectively referred to as “You”).You may interact with The AM Lab and provide us information through our online platforms at (and all associated subdomains) (collectively referred to as the “Website”), or by speaking with our employees and other representatives in support of the various services that we provide to you as a Customer or Partner (collectively, the “Services”). The Advanced Manufacturing Lab (“The AM Lab” or “we” or “us”) has developed this Privacy Policy to elucidate our privacy practices concerning the information we collect from you during your interactions with our Website and utilization of the Services.

The objective of this Privacy Policy is to provide you with comprehensive information on how The AM Lab collects and processes your personal data for our internal purposes when you engage with the Website and utilize our Services. The policy is intended to meet our duties as a Controller of Transparency under European data protection legislation known as the “GDPR” or “General Data Protection Regulation”. This Privacy Policy does not describe how we process personal data on our customer’s or any other person’s instructions (i.e., where we act as a Processor).

Please be advised that this Privacy Policy is subject to periodic updates and revisions. In the event of any substantial changes in the manner of processing your personal data, we shall endeavor to notify you by sending an email to the last provided email address and/or by prominently posting a notice of the changes on our Website. Any modifications to this Privacy Policy will become effective either thirty (30) calendar days after we send an email notice to you or thirty (30) calendar days after we post notice of the changes on our website, whichever occurs earlier. For new users of our Services, these changes will take effect immediately. It is your responsibility to ensure that your personal data, including your most current email address, is kept up to date. In case the last email address provided by you is invalid or incapable of delivering the notice described above, our dispatch of the email containing such notice will still be considered effective notice of the described changes. If you wish to decline the changes in the way we use your personal data, you must notify us before the effective date of the changes and request the deactivation of your Account. Continuing to use our website or Services after receiving notice of such changes will indicate your acknowledgement of these modifications and your agreement to abide by the updated terms and conditions.

Data Collection

We collect information about you in various ways when you use our Website and Services. The collected information is used to deliver and improve our Services, personalize your user experience, communicate with you, and ensure the security and integrity of our platform. We treat your personal data with utmost confidentiality and comply with applicable data protection laws and regulations. For a more detailed understanding of how we handle your information, please refer to our Privacy Policy.

Information You Provide

  • We reserve the right to collect personal information from you, including but not limited to your first and last name, phone number, email address, company name, job title, and password, during the process of creating an account for logging into our Website or when engaging with us as a Customer or Manufacturing Partner (“Account”).

  • When availing support services or accessing our Website, we will gather all the pertinent information required to fulfill the transaction you have requested or authorized, in alignment with the nature of the Services you are utilizing. This information may encompass details such as your name, email address, credit card information, bank account information, Emirates ID and/or tax identification number, as well as billing and shipping information.

  •  As part of our commitment to delivering the Services and ensuring the proper maintenance  and servicing of your Account, we securely retain relevant information on your behalf.

  • Should you choose to provide feedback or contact us through email, we will gather  essential details such as your name and email address, along with any other content  included in the email. This allows us to efficiently respond to your inquiry and provide  the necessary assistance. 

  • We may request that you provide us with photocopies/digital of your ID and other related  documents for fraud prevention purposes and to verify your identity.

  • We may also collect personal information at other points on our Website that state that  personal information is being collected through subscribing to newsletter and/or  promotional materials.

Information Collected:

We employ various technological means to automatically collect specific information. Information is  gathered through technology using the following methods:

  • Log Files: Typical of most websites, we automatically gather and store specific information  in log files. This data comprises aggregated details about the pages customers access or  visit (excluding individual users' specific page visits), IP addresses, browser types, Internet  Service Providers (ISPs), operating systems, date/time stamps, and clickstream data. The  purpose of collecting this data is to analyze trends, administer the Website, and enhance  our Services to better cater to our users' needs.

  • Cookies: As with numerous online services, we employ cookies to gather information.  Cookies are small files transferred to your computer's hard drive via your web browser,  allowing the website's or service provider's systems to recognize your browser, capture,  and retain specific information. Our use of cookies helps us comprehend your 

    preferences based on previous or current site activity, and it aids in compiling aggregate  data concerning website traffic and interaction. This data is essential in enhancing the  overall website experience, providing better tools, and tailoring content for future visits. You have the option to configure your computer to notify you whenever a cookie is  being sent or to disable all cookies through your browser settings (e.g., Microsoft  Internet Explorer, Mozilla Firefox, Google Chrome, or Apple Safari). However, please be  aware that turning off cookies may restrict access to many features that enhance  website efficiency, and some of our Services may not function correctly. It's vital to note  that our use of cookies is solely focused on recording session information and  customizing marketing content and services for you. We do not utilize cookies to acquire  personally identifiable information. 

    The cookies we use fall into three categories:  

    • "Essential cookies": These are essential for enabling you to navigate the website and  access its secure areas.  

    • "Functional cookies": These support the technical operation of our website and  services and remain on your computer after you close your browser, allowing for  subsequent visits to our website. Disabling these cookies through your browser  settings may limit access to certain functionalities.  

    • "Analytics cookies": These cookies help us better understand how users interact with  our websites and services, enabling us to improve their performance. Similar to  functional cookies, they remain on your computer after closing the browser and may  be used by your browser on subsequent visits to our websites or other websites for  personalized ads or ad measurement.  

  • Third Party Analytics: We engage third-party service providers, such as Google Analytics,  to assist in analyzing how users interact with the Website ("Analytics Providers"). These  providers use Cookies to collect data on users' visit frequency, pages visited, and other  sites accessed before visiting our Website. The information obtained from Analytics  Providers is solely used to enhance our Website and Services. They collect only the IP  address assigned to you on the date of your visit, without associating it with your name or  other personally identifying information. The data generated through the use of Analytics  Providers is not combined with your personal data. 

Personal Data Usage 

General Use

We will only use your personal data for the purposes for which we collected it as listed below, unless  we reasonably consider that we need to use it for another reason and that reason is compatible with  the original purpose. If we need to use your personal data for an unrelated purpose, we will update this Privacy Policy and we will explain the legal basis which allows us to do so. 

“Legal Basis” For Processing Your Personal Data 

The objectives for which we process your personal data, it is incumbent upon us, in accordance with  the General Data Protection Regulation (GDPR), to establish a valid "legal basis" for such processing.  Primarily, we will rely on one of the ensuing legal bases: 

  • "Contractual Necessity": This basis comes into play when it is essential for us to fulfill an  existing or imminent contractual agreement that we have entered into, or are in the process  of entering into, with you.

  • "Legitimate Interests": In certain instances, we may process your personal data based on our  legitimate interests, provided that such interests do not supersede your own interests and  fundamental rights. Further particulars about the specific legitimate interests pursued in  relation to each purpose of processing your personal data are itemized below in bullet form.

  • "Compliance with Law": In instances where we are obligated to adhere to legal or regulatory requirements, we may process your personal data to fulfill such obligations.

We use your personal information in the following ways: 

  • To facilitate the establishment and secure management of your Account on our network.

  • To identify you as a user within our system or that of a third-party service provider or  authorized business entity collaborating with us to deliver the Services.

  • Upon Account creation, we may verify your identity using various methods. For example,  you might receive an email from us to confirm ownership of the provided email address  during the Account setup process.

  • We may use your e-mail address information to provide you with administrative email  notifications, concerning your Account status or other transactions or activity associated with  our delivery of the Services.

  • Provide improved administration of our Website and Services

  • Respond to your inquires and other requests

  • For fraud protection and/or to verify your identity; and

  • Send newsletters, surveys, offers and other promotional materials related to our Services  and for other marketing purposes of The AM Lab.

User Testimonials. On a frequent basis, we receive testimonials and feedback from users who have  had favorable experiences with our Services. Occasionally, we exercise the option to publish such  content. However, when doing so, we adhere to the following guidelines:

  • User Identification: In the instances where we publish testimonials, we may disclose the user's  first and last name, along with their company name. Additionally, we might indicate their home  city to provide relevant context.

  • Prior Consent: Before posting any user's name in conjunction with their testimonial, we always  obtain explicit consent from the user. We prioritize the protection of our users' privacy and  ensure that their consent is secured before proceeding with publication.

Disclosure of Your Personal Information to Third Parties 

We disclose your personal information as described below and as described elsewhere in this  Privacy Policy.

  • The AM Lab may, as part of its operations, disclose your personal information to third-party  service providers for several legitimate purposes. These include, but are not limited to,  rendering the Services offered through our Website to you, conducting quality assurance  testing, facilitating account creation, providing technical support, and offering additional  services on behalf of The AM Lab. Rest assured that such disclosures will be carried out in  accordance with applicable laws and regulations to safeguard the privacy and  confidentiality of your personal information.

  • In the course of fulfilling your orders for parts through the Services, The AM Lab may  engage the services of trusted Manufacturing Partners to carry out the manufacturing  projects. Consequently, it may become necessary to share specific Customer Personal  Information with these Manufacturing Partners to facilitate the production of the parts,  assemblies, and other items as specified in the relevant project details.

  • Please be advised that, in the course of corporate activities such as mergers, financings,  acquisitions, dissolutions, transactions, or legal proceedings involving the sale, transfer,  divestiture, or disclosure of our business or assets, we may need to share some or all of  your personal information. Additionally, in the event of insolvency, bankruptcy, or  receivership, your personal information may be transferred as a business asset. In the event  that our company is acquired by another entity, that acquiring company shall assume  possession of the personal information collected by us, and shall undertake to uphold the  rights and obligations pertaining to the personal information as stipulated in this Privacy  Policy.

  • Notwithstanding any choices you may exercise concerning your personal information (as  delineated below), The AM Lab reserves the prerogative to disclose personal information if it  maintains a good faith belief that such disclosure is imperative: (a) in connection with any  legal investigation; (b) to adhere to pertinent laws or to respond to subpoenas or warrants  served upon The AM Lab; (c) to safeguard or advocate for the rights of The AM Lab or users  of the Website or Services; and/or (d) to investigate or assist in preventing any actual or  potential violation of the law, this Privacy Policy, or our Terms of Use.

Maintain the Security of Your Personal Data.

  • We have implemented commercially reasonable security measures to mitigate the risk of  accidental loss, unauthorized access, misuse, alteration, or disclosure of your personal data.

  • We have established protocols to address and manage any confirmed or suspected  breaches of personal data. In the event of such a breach, we have established systems to  collaborate with relevant regulatory authorities. Moreover, under specific circumstances  (e.g., where legal obligations dictate), we may notify you of any breaches affecting your  personal data.

  • Access to your personal data is restricted solely to employees and authorized staff with  a legitimate business requirement for such access. All personnel with access are  bound by contractual obligations of confidentiality. 

Personal Data Storage Duration

  • We will only retain your personal data for so long as we reasonably need to use it for the  purposes set out above unless a longer retention period is required by law (for example for  regulatory purposes)


If you would like to make a complaint regarding this Privacy Policy or our practices in relation to your  Personal Data, please contact us at: We will reply to your complaint as soon as  we can. 

If you feel that your complaint has not been adequately resolved, please note that the GDPR gives  you the right to contact your local data protection supervisory authority.